Build a Custom Multi Channel Marketing Dashboard Using AI in Minutes
Describe your Multi Channel Marketing Dashboard in plain English and create a production-ready build, from design and development to deployment, in minutes. No code needed.
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Emergent Key Features for Building a Multi Channel Marketing Dashboard
Marginal return compared across every channel, which is what an allocation decision actually needs.
One Basis for Every Channel
Spend and outcomes are normalised across digital and offline, so comparison supports a budget decision rather than a debate.
Efficient Spend Range per Channel
Cost per outcome at different spend levels is calculated, identifying which channels can absorb more money without losing efficiency.
Reallocation Modelled
The expected effect of shifting budget is calculated with assumptions shown, so the decision is tested before the quarter starts.
Share of Spend against Share of Results
Each channel's funding is compared with its contribution, which immediately exposes historical allocations nobody has revisited.
Unmeasured Spend Identified
The share of budget with no measurement in place is quantified, because that gap usually explains disagreements about the mix.
Trend in the Mix
How allocation has changed over time is shown, revealing drift that happened without any decision being made.
Multi Channel Marketing Dashboard Use Cases You Can Build in Minutes
Put Every Channel on One Comparable Basis
Spend, results and cost per outcome for every funded channel, each channel's share of spend against its share of outcomes, spend against results plotted to reveal channels above and below the line and how the mix shifted over eight quarters.
window.awbMockup = { channelMix: "Build a multi channel marketing dashboard showing spend, results and cost per outcome for every funded channel, each channel's share of spend against its share of outcomes, spend against results plotted to reveal channels above and below the line, and how the mix has shifted over eight quarters.", diminishingReturns: "Build a spend efficiency dashboard showing cost per outcome at different levels of weekly spend per channel, the point at which additional spend produced materially worse efficiency, channels with headroom to absorb more budget efficiently, channels currently past their efficient level, and the efficient spend range for each.", budgetReallocation: "Build a budget allocation dashboard modelling the effect of moving a stated amount between channels, showing expected change in total outcomes, the channels gaining and losing, the assumptions used, comparison against the current allocation, and the reallocation producing the best expected result.", offlineAndOnline: "Build a channel comparison dashboard putting digital and offline channels on one basis, showing spend and attributable response for each, uplift during offline activity periods against baseline, cost per outcome where measurable, channels with no measurement in place, and the share of budget currently unmeasured."};
Find Which Channels Can Absorb More Money
Cost per outcome at different levels of weekly spend per channel, the point where additional spend produced materially worse efficiency, channels with headroom to take more budget, channels past their efficient level and the efficient range.
window.awbMockup = { channelMix: "Build a multi channel marketing dashboard showing spend, results and cost per outcome for every funded channel, each channel's share of spend against its share of outcomes, spend against results plotted to reveal channels above and below the line, and how the mix has shifted over eight quarters.", diminishingReturns: "Build a spend efficiency dashboard showing cost per outcome at different levels of weekly spend per channel, the point at which additional spend produced materially worse efficiency, channels with headroom to absorb more budget efficiently, channels currently past their efficient level, and the efficient spend range for each.", budgetReallocation: "Build a budget allocation dashboard modelling the effect of moving a stated amount between channels, showing expected change in total outcomes, the channels gaining and losing, the assumptions used, comparison against the current allocation, and the reallocation producing the best expected result.", offlineAndOnline: "Build a channel comparison dashboard putting digital and offline channels on one basis, showing spend and attributable response for each, uplift during offline activity periods against baseline, cost per outcome where measurable, channels with no measurement in place, and the share of budget currently unmeasured."};
Test the Reallocation before the Quarter Starts
The effect of moving a stated amount between channels, expected change in total outcomes, the channels gaining and losing, the assumptions used, comparison against the current allocation and the reallocation producing the best expected result.
window.awbMockup = { channelMix: "Build a multi channel marketing dashboard showing spend, results and cost per outcome for every funded channel, each channel's share of spend against its share of outcomes, spend against results plotted to reveal channels above and below the line, and how the mix has shifted over eight quarters.", diminishingReturns: "Build a spend efficiency dashboard showing cost per outcome at different levels of weekly spend per channel, the point at which additional spend produced materially worse efficiency, channels with headroom to absorb more budget efficiently, channels currently past their efficient level, and the efficient spend range for each.", budgetReallocation: "Build a budget allocation dashboard modelling the effect of moving a stated amount between channels, showing expected change in total outcomes, the channels gaining and losing, the assumptions used, comparison against the current allocation, and the reallocation producing the best expected result.", offlineAndOnline: "Build a channel comparison dashboard putting digital and offline channels on one basis, showing spend and attributable response for each, uplift during offline activity periods against baseline, cost per outcome where measurable, channels with no measurement in place, and the share of budget currently unmeasured."};
Bring Offline into the Same Comparison
Digital and offline channels on one basis with spend and attributable response for each, uplift during offline activity against baseline, cost per outcome where measurable, channels with no measurement and the share of budget unmeasured.
Bring Offline into the Same Comparison
Digital and offline channels on one basis with spend and attributable response for each, uplift during offline activity against baseline, cost per outcome where measurable, channels with no measurement and the share of budget unmeasured.
Build a custom multi channel marketing dashboard in 4 simple steps
Compare what each channel returns for the next pound spent, so budget is allocated across the mix rather than inherited from last year.
List every channel you fund, including offline where relevant, with its spend, results and the outcome you hold it to. Emergent builds a comparison of return by channel rather than a report per platform.
Link ad platforms, analytics, CRM and any offline spend and response records. Emergent puts each channel on the same cost and outcome basis, which is what makes an allocation decision defensible.
Ask to add an offline channel, alter how response is attributed, change the efficient spend range or model another reallocation, and the comparison rebuilds on one basis.
Deploy one build showing marginal return by channel and the effect of moving spend between them. The quarterly allocation discussion runs on modelled numbers rather than on channel advocacy.
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Why choose Emergent?
Most tools give you a demo you have to rebuild. Emergent gives you a product that is ready to run.
| Comparison | Other Tools |  |
|---|---|---|
| Built for | Demos and MVPs | Products you keep growing |
| What you get | Front end shell only | Full stack, wired end to end |
| Backend and database | Set it up yourself | Built and connected for you |
| Customization | Surface level styling | Deep workflow control |
| Integrations and APIs | Manual glue work | Connected from a prompt |
| Code ownership | Locked to the platform | Clean code you can export |
| Time to launch | Weeks of patching and setup | Live the same day |
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